A full-day event focusing on the impact of the California Consumer Privacy Act on consumers and businesses.
Hosted by Samba TV, this industry symposium will grapple with the most pressing data protection issues facing privacy professionals today in light of this landmark legislation.
Privacy experts representing the entire spectrum of stakeholders — consumers, advocates,
law firms, and industry — will discuss and debate CCPA requirements for transparency and notice, the interplay of the CCPA with federal and international privacy regulations, areas of
emphasis for enforcement, and more.
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9:30 AM Registration opens  Â
10:00 AM – 10:15 AM Welcome AddressÂ
Presented by: Ashwin Navin (Samba TV)
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10:15 AM - 10:30 AMÂ Media Monetization in the Age of Data PrivacyÂ
Before diving into the topic of data privacy, we first hear why data is so important to begin with, both for companies and consumers. Focusing on their area of expertise, media and advanced TV, Ashwin Navin and Jen Cooper discuss the great potential media data has for improving content, while at the same time raising issues for consumer privacy. What do media companies today have to keep in mind to be privacy-forward without compromising the quality and personalization of media that consumers have come to expect?
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Featuring:Â Jen Cooper (Microsoft)
Moderated by: Ashwin Navin (Samba TV)
10:30 AM – 11:15 AM The Current Federal Privacy Landscape Â
The director of the Center for Democracy and Technology's Privacy and Data Project will shed light on murmurs of privacy law developments in Washington. We'll learn what we can expect from such a regulation, and how this should (or shouldn't) affect how we're preparing for state compliance today.
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Presented by:Â Michelle Richardson (CDT)
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11:15 AM - 12:00 PM The CCPA Now: Implications of Key Developments
 This panel will dig into major themes in the CCPA and contextualize them in the backdrop of international law and envisioned federal privacy legislation. We'll speculate on privacy mega-trends in industry and the intended, as well as unintended, consequences of the law, and ways in which the regulation is likely to be enforced in 2020.
Moderated by:Â Ken Dreifach (ZwillGen)
Panelists: Lothar Determann (Baker McKenzie/UC Berkeley), Eldon Takitimu (Fieldfisher), Chris Hoofnagle (UC Berkeley), Ari Levenfeld (Quantcast)
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 Break for Lunch
1:30 PM – 2:15 PM Households & Children: Protecting Family Data under the CCPA and COPPA
How does the CCPA approach consumers that are children or households? In this panel, we'll look at the privacy implications of the law's inclusion of households and how to approach compliance to the CCPA in addition to the federal children's privacy law COPPA.
Moderated by:Â Sara Hobe (Samba TV)
Panelists: Meredith Halama (Perkins Coie), Ariel Fox Johnson (Common Sense), Denise Tayloe (PRIVO), Natasha Duarte (CDT)
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 2:15 PM - 3:00 PM Transparency & Notice: Third Parties and Cross-Device Ad Targeting in the Context of the CCPA Â
Like its European counterpart, the CCPA aims at increasing transparency and control over the use of consumer data, particularly regarding data processed by third parties. This panel will address these issues from the perspective of the consumer and businesses, and how meaningful transparency and choice meet CCPA compliance.
Moderated by: Colin O’Malley (Lucid)
Panelists: Jurgen van Staden (Verizon), Maureen Mahoney (CU), Sebastian Zimmeck (Wesleyan University), Emily Hancock (Cloudflare)
Coffee Break
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3:15 PM – 4:00 PM Information Security Workshop  Â
In a fireside chat, Microsoft infosec expert will help us understand how to translate information security frameworks into company practice. We'll touch on information security from the perspective of the consumer as well as privacy regulations.
Featuring: Joel Sloss (Microsoft)
Moderated by: Sara Hobe (Samba TV)
4:15 PM – 4:30 PM Closing RemarksÂ
Presented by: Maulik Shah (Samba TV)
4:30 PM – 5:30 PM Happy Hour Â
 For more information about this conference, contact us or please visit
platform.samba.tv
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